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Using High-Quality Photos for a Business Website


Using High Quality Photos for your WordPress or HTML Websit

When it comes to designing your WordPress or HTML website, you want it to be an accurate representation of your company. Creating your website in a way that effectively shows customers who you are is imperative.
Your customers should always see your best side, which is why creating a website with a clean design is
so important. Still, one area where businesses seem to fail time and time again is the use of photos. Too
often companies will pick photos because they look nice without considering quality. This can cause huge
branding problems down the line, which is why we decided to explain why using the right photos is so

Photo Quality

High-quality photos are a crucial feature of any website because they will determine so much about how
your website looks. If the photos are low in quality, your website will look like a low-quality website. In
order to avoid this, you must choose photos that are high-quality, so that they always look crisp and clear.
This is hard for some businesses because they don’t see the benefit to taking the time to find these images.
What is a total pain about this is the fact that no one will notice if you use high-quality photos, but they
sure will notice if you don’t use them. That is because it is completely expected that all businesses will
use them, so don’t make this fatal error, even if it takes extra work. High-quality photos are necessary for
maintaining website consistency across different platforms. Choosing good images here means that it will
look perfect at any size on any major device.

Website Professionalism and Branding

The biggest reason that you need to have high-quality photos is really just because it is a matter of
professionalism. You want to make sure that you have a website that looks professional because it reflects
you and your brand. If people go to your website and see that you couldn’t even be bothered to find good elements for your brand, it is unlikely that they will trust your commitment to quality elsewhere. It is a simple matter of establishing credibility with your customers. You want them to look at your website and immediately trust in your ability to deliver, and so much of their first impression will come down to small branding decisions like this. It is your job to establish yourself as a trusted company by presenting a high-quality brand.


Finding high-quality photos to present your brand is just one of many important decisions that you can
make for your WordPress or HTML website. The best thing that you can do is to hire a professional photographer to take completely custom high-quality photos for your website. This will help you to stand out against the competition. People will recognize the difference, so go the extra mile and make sure that any feature you add to your website is always designed with quality in mind. This will help you to show off just how amazing your business is.
Customers who see your website as the face of your business will be relieved to see a neat and
professional appearance! If you need local recommendations to make your Calgary WordPress website really stand out contact Clio Websites, or check out our other responsive web design services.

About the author

Nat Miletic is the founder of Clio Websites, a Calgary-based web design company. Nat writes about WordPress, SEO, and responsive web design.

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